What makes us unique?

Since 1984 when the Cross Family started Morecambe Bay Wines, the focus has been to continually improve the business to benefit our clients and their customers.

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A simple ethos has driven the success and growth of the business, and that’s to raise the bar in all areas of Bay Drinks Group’s operations. Our tireless drive to achieve high standards helps our customers.

We want to help their hospitality business grow.

We supply innovative and high-quality drinks products from established brands and artisan producers, helping our customers attract people to their venues, and stimulate sales.

We use technology to make ordering straightforward while providing rich data that helps our clients decide which product to offer and how to market it.

But we’re also dedicated to the personal touch. Business depends on good people, so our team of knowledgeable, friendly, and expert industry professionals is always on hand to help with support and advice.

We’re here to help you get access to high-quality service and products tailored to your needs.

Meet our team

Bay Drinks Group has a core range of wines designed to keep traditional and modern consumers more than happy, from wines to be drunk in the sunshine to UK Sommelier Competition Gold Medal winning wines to match with your chef’s signature dishes.

We taste new wines constantly, which is a terrible job, to make sure we offer our customers the best quality and value driven wines on the market. We’re always looking for new trends and interesting new developments on old favourites that taste great and are affordable.

We’ve worked for many years with the UK’s best and most awarded agencies to secure exclusive lines, and be the first to get new developments. If want a South African red that tastes of cappuccino we’ve got it or a New Zealand Sauvignon Blanc that tastes of passion fruit juice we’ve got that too.

At Bay Drinks Group we don’t just drop the boxes of wine off with you; we’ll help with all aspects of selling the wine from advising on range suitable for your consumer base, wine list design, wine promotions, staff training and customer tasting and dinners. In short, if it helps you sell more wine; we’ll do it for you.

Our experts at our specialist wine business, Vinify, will be more than happy to advise and help select the perfect wines for your business.
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Thee wines of Champagne are made only in a small region in the north of France, 145 Km. east of Paris. The industry is centred around the medieval city of Rheims where many of the Kings of France were crowed in a magnificent cathedral, the wine town of Epernay on the south side of the Montagne du Rheims and the Cote du L’aube in the south of the region.

Champagne is made from three grape varieties, Pinot Noir, Chardonnay or Pinot Meunier and to produce champagne a still wine with high acidic is produced then bottled.

A second alcoholic fermentation then occurs in the bottle. This second fermentation is induced by adding several grams of yeast and sugar to the still wine before sealing the bottle with a crown cap.

After the second fermentation is complete the wine is left to mature on its lees for a minimum of 15 months before release but in practice most champagne is left to mature much longer in the bottle to attain richness and complexity.

After aging, the bottle is manipulated to an upright position, either manually or mechanically, in a process called remuage, so that the lees settle in the neck of the bottle. After chilling the tops of the bottles in a brine bath, the neck is frozen, and the cap removed. The pressure in the bottle then forces out the ice containing the lees. Some sugar and reserve wine (le dosage) is then added to refill the bottle, the amount of sugar used will define the final style of the wine, from Ultra Brut the driest style with less than three grams per litre of added sugar to Molleux the sweetest which may have up to 50 grams per litre.

The bottle is then corked and replaced in the cellar for three months or so to allow the wine to blend with the dosage before it is ready for release.

The rest of the world make sparkling wines but only in Champagne can you produce Champagne. It’s the ultimate sparkling wine and the ultimate celebration wine.

We stock the finest Champagnes available – MOET & CHANDON, Veuve Cliquot, Dom Perignon and Bollinger are to name but a few.
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At Bay Drinks Group, our team has put together a beguilingly expansive range of spirits from value ‘shots’ to artisan Liqueurs, Whiskies and Rums from the world’s most respected bijou distillers.

Experienced bartenders, fine spirits sommeliers have selected our range in consultation with our clients and some of the country’s most highly regarded experts.

Our choice makes our range of spirits great. No other wholesaler offers such a polar range of spirits. We cater for every taste and pocket with an eye for quality throughout the selection.

We offer bespoke consultation for your bar from a team of specially employed experts who will assist you in your back-bar selection. Whether you need help adding to, choosing your range or sourcing a rare product that you require; we are here to help.
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We are always on the lookout for the best in new beers and our team of experts are on hand to help you find exclusive new products or firm favourites to ensure your customers’ thirst is quenched.

With German speciality largers becoming increasing popular we can provide a wide range of flavoursome beers. We also have an exclusive licence with German brewer Dinkelacker – a family brewer that produces wonderfully fresh beers.

Our very own brewery Cross Bay Brewery has a bottle range in 500ml bottles. Our core range of award winning beers, Halo 3.6%, Nightfall 3.8%, Dusk 4.0%, Sunset 4.2%, Zenith 5.0%, provide the perfect range of quality ales.

Bay Drinks Group also stocks an extensive range of various bottled beers from all over the world.
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We offer a wide range of beers, including the well-known brands. Our rapidly expanding portfolio of keg beers is selected based on our customer’s demands. As always, we offer great, competitive prices.

If you’re also looking for a particularly new brand, and you existing partner can’t supply it, we probably can.

Contact our experts and we’ll help you source the right keg for your business.
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Bay Drinks Group has relationships with a wide range of breweries across the country so that the customers can be offered the best casks, at the best prices, which are right for their pubs.

Every two months we distribute our product brochure which is packed with a range of Casks at great prices, available to order. We carefully choose casks based on reputation and feedback from our customers. If you’d like to receive the brochure, sign up here.

As well as including particular favourites, we also source new and interesting cask ales for our clients.

Bay Drinks Group is also the home to Cross Bay Brewery, an award-winning brewery where fine, handcrafted ales are brewed by our head brewer, Nick Taylor.
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We supply a core range of confectionery, snacks, crisps and soft drinks, specially selected to complement their ranges of beers, wines and spirits.

BDG delivers the quality you would expect from brands such as Mars, Cadbury, Walkers, Coca Cola, Lucozade, Tango and many, many more. We do not claim to have the lowest prices on every product, all the time – but we don’t believe you will find better overall value anywhere.
Our efficient delivery also ensures that you do not have to chase around to find the best value – we have already done that for you and delivered your requirements direct to your door – saving you time and money.
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